When I say that I am going to look at an article marketing book, I do not mean that I am looking for a fancy marketing book or anything of the sort. What I am talking about is a decent book that will tell you step by step how to market your website and get it ranked high in the search engines for profitable keywords.
So what makes a good digital marketing book? Well, firstly, you want to make sure that it does not waste your time. If your digital marketing book can be summed up in three pages, then I think that you are too long in the tooth to continue reading.
The second thing that you need to make sure of is that you do not get trapped in a few or any of the basic problems that plague this type of advertising. These problems are things like utilizing keyword stuffing to increase your page rank or how you begin to buy out the competition. Let me give you a real example, when I was writing my book I came across a marketing system that claimed to be able to make you an overnight millionaire by promoting a link from your website to another.
How can I say that's BS? Because that's just not possible. No one is going to find your site when you promote the link using this method. What you actually want to do is take a look at all the other sites on the internet that are ranking highly because they are earning profit.
Another common problem that many people have is believing that they can blast their site to the top of the search engine list by buying links. Again, if you try to read the two or three pages that will end up being necessary to understand this method you are going to run out of your time. You will find out the hard way that these types of methods cost money and will not work.
What a good digital marketing book should do is show you how to avoid these common pitfalls, but also how to exploit the advantages of Google AdWords and how to set it up correctly. It should also teach you how to use some free tools that will automatically help boost your business and make you more money. Don't get me wrong, there are programs that will help you rank high and they do indeed provide some benefit, but most of them will be useless unless you have the know how.
There are no shortcuts in learning how to market a website with a digital marketing book. You need to learn the process of learning, relearning and studying.
https://play.google.com/store/books/details?id=S7ncDwAAQBAJ/ is something that you must do to learn the facts.
Marketing is as much mental as it is physical and to me, the only way to really get ahead with the business is to do both. By doing both you can be assured that you will eventually make more money and enjoy more success than your competitors.